Strategy
Clarify who you are, who you are talking to and how to win their attention.
Communication & events agencyCotonou, Benin · 6°22'N 2°25'E
Thinkin black.
The rigour of strategy, the spark of creativity. Black & Yellow designs tailor-made campaigns and events, with a premium service for every client.
ManifestoTwo colours,
Two colours,
one standard.
Our name is our method. Every project goes through black before it reaches yellow.
Black
Rigour
We listen before we speak. We learn your market, your audience and your constraints, then decide with you what needs to be said.
- Listening
- Analysis
- Strategy
- Precision
Yellow
Boldness
Then we surprise. Ideas people talk about, images that stick, events remembered long after they end.
- Ideas
- Emotion
- Spark
- Impact
No ready-made formulas: every client gets a plan built for them.
Expertise
What we do
Five crafts under one roof, to carry a project from the idea to the field.
Digital creation
Identities, content and campaigns designed for the screens your audience lives on.
Events
Real-life moments, organised down to the detail, from staging to logistics.
Video production
From script to final cut, films that tell your brand’s story with accuracy.
Media
The right message, in the right place, at the right time, with every franc of budget tracked.
MethodFrom brief
From brief
to results
Five steps, always in the same order, with a single point of contact from start to finish.
1
Listen
Your challenges, your brand, your audience, your deadlines.
2
Decode
The insight that changes everything, and the strategy that follows.
3
Imagine
The creative idea, developed into concepts and mock-ups.
4
Produce
Design, filming, events, media buying.
5
Measure
A results report and ideas for what comes next.
One point of contact
One person follows your project, from the first meeting to the final report.
Tailor-made
Every recommendation starts from your needs, never from a template.
Premium standards
The same care for visuals, message and logistics.
WorkOur projects
Our projects
are coming
Our first projects will appear here, one by one. These spaces are reserved for them.
ReservedLocal brand
ReservedMultinational
ReservedInstitution
ReservedCompany
ReservedNGO
What if it were you?Your project
BlogWhat’s moving
What’s moving
this week
Every week, our pick of the innovations changing communication, digital and beyond.
First article coming very soon.
Contact Let’s
Let’s
talk.
Tell us about your project in a few lines. We’ll get back to you within 48 hours with our first questions.